Twitter, which came out in 2006, is the most popular site which enables short messaging amongst friends, family, co-workers, and the public in general. Twitter makes using any mobile interface an option, let alone the computer. Photo/video-sharing applications, third-party interfaces, browser plug-ins, and message/status updates create a place where almost anything anywhere is made possible.
Twitter is not only used for status updates. Twitter also enables aggregation and dissemination of historical, political, news, or any other kind of events. In addition, it can be used to share thoughts, provide company complaints, archive events, socialize, and flirt.
The demographic profile of a twitter user is that of a younger adult. The largest bundle of Twitter users is in the age range of 25-34 making up 20%, while those ages 18-24 directly follow at 19%. The fact that the majority of Twitter users are younger adults also indicates that they are bound to be more racially/ ethnically diverse than the rest of the population.
Income and living location also play a role in determining Twitter usage. It is said that those who live in lower-income households are more likely to be Twitter users than those of upper-income households (17% of Twitter users earn less than $30,000 annually, while 10% earn more than $75,000). The fact that young adults typically make less than the older may account for this. Moreover, younger adults are more so found in urban areas than in rural areas. 35% of Twitter users live in urban areas (compared to 29% of all internet users) while 9% of Twitter users live in rural areas (compared to 17% of internet users).
Wireless internet users make up most of the Twitter users. More than ¾’s (76%) of Twitter users use the internet wirelessly versus 57% of internet users who do not use Twitter. The essential aspect to digest here is the fact that Twitter users are more mobile in their socializing and information intake. They are more likely those who are on their laptops, handhelds, cell phones (mainly for internet access/ text messaging purposes). Twitter users are more likely to consume news/information via untethered mobile devises rather than by traditional means. Twitter users are also more prone to blog or read blogs in comparison to the general internet user population. 59% of Twitter users read blogs while 29% of non-Twitter users read blogs. 29% of Twitter users have made a blog while11% of internet users have created a blog.
Tweeting also correlates with social networking and blogging. 23% of social network users use Twitter or comparable sites. Only 4% of those who tweet do not use social networking sites. 27% of bloggers use Twitter while 10% of bloggers do not. This correlation may be due to the fact that a lot of the times blogs due serve as status updates and social networking sites usually due have a status updating systems or tagline/mood updating options.
Twitter allows gathering and creating whatever type of information wherever and whenever. After going over this PEW report, I believe that most Twitter users are consumers who are also producers. They are the ones who believe in the bottom-up theory by being the ones who create mass-messages, blogs, videos, company complaints, etc. In addition, Twitter users seem to be those younger adults who keep busy and are always on-the-go. With the mobility and automation that Twitter provides, it makes keeping in-touch with the world convenient while also complimenting the fast-paced life.
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